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Work / Luxottica Ray-Ban Custom Lab

Wire-framed Artworks

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When Luxottica involved us to design the brand identity system for their new Ray-Ban Custom Lab, we decided that a wireframe-based system would be the best solution to support the artworks of all different campaigns to come.

We worked supporting the internal design team with a systematic approach that originates from a toggle-inspired logo and handed out all the assets guidelines to work independently.

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